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Schedule, monitor and report across all major social networks from one dashboard. Standard from $99 per user/month billed annually, Professional $199, Advanced $399.
Editor's take: “The incumbent: widest network coverage and mature analytics, priced per user from $99” — Sohail Akhtar
Reviewed by Sohail Akhtar
Lead Editor & Founder
What we like
Limitations
| Plan | Details |
|---|---|
| Trial | 14-day free trial, no credit card required |
| Standard | Standard – $99 per user/month billed annually (listed on 14 September 2026) |
| Professional | Professional – $199 per user/month billed annually (listed on 14 September 2026) |
| Advanced | Advanced – $399 per user/month billed annually (listed on 14 September 2026) |
| Enterprise | Enterprise – custom pricing, contact sales |
Hootsuite is a paid platform with a 14-day free trial (no credit card). Its plans page listed Standard at $99 per user/month billed annually, Professional at $199 per user/month billed annually and Advanced at $399 per user/month billed annually on 14 September 2026, with Enterprise priced on request. There is no free plan.
Quick Summary
Hootsuite is the oldest and best-known social media management platform: one calendar to schedule across every major network, a unified inbox for comments and messages, listening, analytics and an AI writer, sold per user on plans that start at $99 per month. It is the tool most teams compare everything else against, and the one they leave when the per-user price stops matching the size of the job.
Associated Tags
social media management, social media scheduler, social listening, social analytics, enterprise social media
Who should use Hootsuite?
Discover practical workflows and real-world scenarios where Hootsuite delivers key solutions.
A marketing team of four schedules a quarter of content across eight networks from one calendar
A support team answers Instagram DMs and Facebook comments from the shared inbox with assignment rules
A brand benchmarks its engagement rate against three competitors in a monthly report
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Vista Social manages social media scheduling, engagement, analytics, and listening across major platforms with AI content tools and agency white-label support.
