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Pricing: Free trial
Editor rating: 4.0/5
Updated: September 2026

SEO testing tool built on Google Search Console data — run time-based and split tests on changes and report real click and impression impact. Plans listed from $50/month.

Editor's take: Solves a job the big suites ignore — proving a change worked — Sohail Akhtar

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Independent & reader-supported

Editor's Verdict

Official Review
SEOTesting is a complement to, not a replacement for, a Semrush-style suite — the tool for proving SEO changes worked, built on your own Search Console data.
4.0 / 5.0
Editor Rating

Reviewed by Sohail Akhtar

Lead Editor & Founder

Pros

What we like

  • Uses your own first-party data, so results are real rather than modelled
  • Testing and decay reports that no general suite provides
  • Keeps GSC history that Google itself discards

Cons

Limitations

  • No competitor or third-party keyword data at all
  • Entry price is high for a single-purpose tool

Pricing

PlanDetails
EntryEntry plan – $50/month (listed on 14 September 2026)
MidMid plan – $125/month (listed on 14 September 2026) – more sites, includes an onboarding call
TopTop plan – $375/month (listed on 14 September 2026) – includes quarterly training
TrialFree trial available

SEOTesting is a paid tool with a free trial. Its pricing page listed plans at $50/month, $125/month and $375/month on 14 September 2026, differentiated by the number of connected sites and included onboarding and training. Confirm current terms on seotesting.com.

What is SEOTesting?

Quick Summary

SEOTesting is not a Semrush replacement so much as the tool Semrush does not have: it connects to Google Search Console and lets you run time-based and split tests on SEO changes, then reports whether clicks and impressions actually moved. If your problem is proving that your work made a difference, this is the category.

SEOTesting pulls your Google Search Console data, stores more history than Google's own interface keeps, and layers testing on top: mark the date a change went live and it compares before and after, or define a control group of pages for a split test. It also produces reports on striking-distance keywords, content decay, cannibalisation and query-level trends that are tedious to build by hand in GSC. It uses your own first-party data rather than a third-party index, which makes it accurate for your site and useless for spying on anyone else's. Browse tools.

Associated Tags

seo testing, google search console, seo split test, content decay, seo reporting

Key Features

Time-based SEO tests against Google Search Console data
Split tests with control page groups
Extended GSC data history beyond Google's retention
Striking-distance keyword reports
Content decay and cannibalisation reports
Automated reporting

Target Audience

Who should use SEOTesting?

In-house teams that must demonstrate the impact of SEO workAgencies that want testing evidence in client reportsAnyone who lives in Google Search Console and wants more from it
Real Use Cases

How professionals leverage SEOTesting – SEO Split Testing and Google Search Console Reporting

Discover practical workflows and real-world scenarios where SEOTesting delivers key solutions.

01

An in-house SEO proves to leadership that a title-tag rewrite lifted clicks on 200 pages

02

An agency runs a split test on a new internal-linking pattern before rolling it out site-wide

03

A publisher finds decaying articles and prioritises refreshes by lost clicks

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Frequently Asked Questions

How much does SEOTesting cost?
Plans were listed at $50, $125 and $375 per month on 14 September 2026, with a free trial available.
Does SEOTesting replace Semrush?
No. It has no competitor or third-party keyword data. It replaces the part of the job Semrush does not do — proving whether your changes moved clicks and impressions.
What data does SEOTesting use?
Your own Google Search Console data, connected via OAuth. It stores more history than GSC shows and runs tests and reports on top of it.